Enterprise 2.0

Apply light-weight social networking technologies, to support a gradual transition to a more open, free-flowing knowledge organization.

Enterprise 2.0 uses intuitive collaboration and relationship networking technologies. It empowers people to get work done. To connect with the right people. To quickly respond to new developments and emerging insights.

Enterprise 2.0 takes the best tools and practices that have emerged on the Internet, and uses them to improve collaboration and communication within, and among, organizations.

Because these tools are very light-weight and simple to use, they can be deployed in a gradual approach that does not require risky adjustments to existing systems.

Why Enterprise 2.0 Matters

Enterprise 2.0 embodies a mindset for organizations. It's about embracing change, spontaneous collaboration, and sharing knowledge. It empowers organizations to become more innovative, flexible and productive.

In a world of accelerating change and increasing complexity, industrial-age models of top-down control and rigid work processes break down. While quality and cost control are important as ever, they are not sufficient or at all adequate to manage the torrent of change that pressures organizations every day.

Enterprise 2.0 offers new opportunities to revitalize your organization. Enterprise 2.0 enables organizations to:

  • Unlock knowledge potentials by improving the flow of information and knowledge within the organization. Improved knowledge sharing making it possible to "connect the dots" and tackle complex problems.
  • Achieve productivity improvements by strengthening cross-departmental relationships and information exchanges. Increased access to colleagues enriches the pool of expertise, employees can call upon to tackle important challenges.
  • Flexibly respond to change. Highly efficient information filtering in informal networks gets the right trends and signals to the right people, fast. The combined intelligence of an easily assembled ad-hoc team can analyze options and create superior response strategies for coping with uncertainty and change.
  • Re-connect with customers and suppliers. The Enterprise 2.0 suite of technologies and behavior is relationship-centric. It celebrates connections between people and organizations. It facilitates the emergence of a rich mesh of meaningful contacts between your employees and your customers and suppliers.

A new breed of open, networked organizations is emerging: the Enterprise 2.0. Companies that embrace this new model, perform and compete better.

How to benefit from Enterprise 2.0

To reap the benefits of Enterprise 2.0, organizations need to combine a cultural shift with the introduction of new collaboration technologies.

Enterprise 2.0 requires a culture of open knowledge sharing, and cross-departmental collaboration. It requires mutual trust and the relinquishing of some traditional control choke points. You don't get there overnight.

Gradually introducing the Enterprise 2.0 set of collaboration technologies, allows people to become comfortable with the mindset encoded within Enterprise 2.0.

Over time, organizations embracing Enterprise 2.0 will benefit from improved knowledge flows, enhanced innovation capabilities, better customer relationships, and deeper supply chain coordination.